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原站：http://www.mad.co.uk/...News/Sectors/PowerBrands/Default.html

“mad.co.uk : Power Brands”的内容更新

累计：88 篇（自 2008-09-10 起）

更新：约2篇/月，最后更新357 天前

mad.co.uk : Power Brands

Mercedes-Benz claims “Superbrand” crown

mercedes-benz has been named the uk’s top consumer “superbrand”, while rolls-royce is the premier business brand, according to a study. ... (313 天前)

http://inezha.com/w/9o17860

mad.co.uk : Power Brands

Tarnished BP calls on people to “Be Proud Join In”

bp could be set to ramp up london olympics-related activity under the “be proud join in” slogan as it looks to rebuild its tarnished reputation following the gulf of mexico oil spill.... (313 天前)

http://inezha.com/w/bn6ft93

mad.co.uk : Power Brands

Aston Martin knocks iPhone from the top spot

apple’s iphone has been knocked off the top spot of the annual cool brands list by classic car marque aston martin. ... (313 天前)

http://inezha.com/w/tu5dh9i

mad.co.uk : Power Brands

Actions speak louder than logos

the bp oil crisis and its aftermath - from a brand that had tried to reposition itself as sustainable - has raised the question whether rebrands can ever really work. by lou cooper... (313 天前)

http://inezha.com/w/x51e09f

mad.co.uk : Power Brands

The Secret Marketer

being a senior member of the conservative party or liberal democrats must be rather like being a senior executive at kraft or cadbury. when two become one, there are deals to be done and compromises to be made. winners and losers. ... (313 天前)

http://inezha.com/w/yw62z9m

mad.co.uk : Power Brands

Sony to screen FIFA fan festivals in 3D

sony europe is launching a 3d fan experience at the international fifa fan festivals, to leverage its official partnership of the world cup.... (313 天前)

http://inezha.com/w/0p5tn95

mad.co.uk : Power Brands

Remember the fans

mark choueke is bang on the money when he says that iconic events like the world cup should belong to the fans. last year coca-cola announced a 29% increase in sales following the bejing olympics, and i have no doubt that all the official sponsors of the world cup, and london 2012, will be hoping for similar success, not to mention all the unofficial bra... (313 天前)

http://inezha.com/w/eiea891

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