原站：http://allensblog.typepad.com/allens_blog/

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“Allen's Blog”的内容更新

累计：25 篇（自 2007-02-10 起）

更新：约5篇/年，最后更新1159 天前

Allen's Blog

Clothes (Online) Make the Man

The other day, there was a bunch of news coverage (here's the article in the Financial Times) of a recently-released report from Shop.org about how consumers (in the U.S.) spent more in 2006 on clothes and accessories (e.g., shoes) than on computers and software. Very interesting sign of the growing mainstream acceptanceof internet retailing.Ordinary p... (317 天前)

http://inezha.com/w/jhj97u2

Allen's Blog

Size Matters

Time is the entrepreneur's most precious commodity. For most entrepreneurs, the VC fundraising process is very time-consuming. Bad combination.In an attempt to help, I have previously offered tips to entrepreneurs on navigating the VC process -- "The Ten Commandments for Entrepreneurs", as well as some follow-on posts in this blog.Here's another one.T... (317 天前)

http://inezha.com/w/hbuj6u0

Allen's Blog

"Unsubscribe" Dynamics

I'm looking for advice on prudent use of the Unsubscribe button on commercial spam.As does everyone these days, I get a lot of spam (and that, even though, here at Mayfield, we have deployed every anti-spam technology known to man). Increasingly (and thankfully), the type of spam is "high-class" commercial spam: e.g., emails from Investment Banks announ... (317 天前)

http://inezha.com/w/gq2klu3

Allen's Blog

Ad Spend Cut in Half?

There is a well-known lament by advertisers: "I know half of my advertising spend is wasted; I just don't know which half." This is usually attributed to one of three famous, early entrpreneurs of mass consumer product companies and retailers, John Wanamaker among them.The thrust is clear: historically, the effectiveness of "brand" advertising (~$200 bi... (317 天前)

http://inezha.com/w/ucjc5ur

Allen's Blog

Fidelity vs. Convenience

Recently, I’ve been considering investment opportunities inentertainment media (as part of some broader thinking about how brandadvertising (as opposed to performance-based advertising) will move online). In connection with that, I’ve been also musingabout whether there is a secular trend in entertainment media in which “fidelity”of the experien... (317 天前)

http://inezha.com/w/zku7i5f

Allen's Blog

Keep the Faith

I spend a lot of time with internet consumer services startups.Currently, a meme circulating in this area is whether something fundamental haschanged in the paths to liquidity open to startups in this space – a fundamentalchange that is foreboding to VC’s. Anumber of recent stories in magazines and newspapers have made the “sky isfalling” claim ... (317 天前)

http://inezha.com/w/q62b15z

Allen's Blog

The Problem of the Forgotten Founder

Some more thoughts on carefully choosing your co-founders.Startup teams form in many different ways. Often, the “core” founder does some homeworkand recruits the founding team. Sometimes, teams are, more or less, recruited by a VC who has a startupidea but needs entrepreneurs to make it a reality. Most often, however, startupteams are formed by peo... (317 天前)

http://inezha.com/w/2mjh75x

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