RSS Your PR Guy
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“Your PR Guy”的内容更新
累计:50 篇(自 2009-03-29 起)
更新:约1篇/月,最后更新833 天前
Your PR Guy
this feed has moved to http://feeds.feedburner.com/yourprguy.... (311 天前)
Your PR Guy
is there a one-size-fits-all twitter strategy? contrary to popular belief and snake-oil twitter schemes, there is not. jeremiah owyang, a forrester analyst says, picking a strategy for your business or organization doesn’t have to be hard. it really depends on your goals.currently there are five twitter strategies owyang see working well for businesses... (311 天前)
Your PR Guy
is your agency “officially” twetting? don’t use snail-mail to tell your prospects about it. use social media. and, if you’re gonna do some b-to-b communication — possibly educate a prospect or client – make things easy. is that too much to ask?the letter my colleague handed me listed nine twitter articles i should read. okay, i’m open to sugges... (311 天前)
Your PR Guy
douglas karr, an indiana-based social media marketing professional, tells us companies should be asking their next social media “expert” two important questions. and they are important:do you have a reference list of clients where you successfully executed a social media strategy?can you show me how you measured the success of a social media strate... (311 天前)
Your PR Guy
getting your customers to talk about your product or service isn’t as hard as you might think. a viral marketing campaign that provides them with a way to connect with others you serve, a compelling story they can share, and a subconscious nudge is all they need.i’ve found three strategies that make viral marketing especially contagious.provide a wa... (311 天前)
Your PR Guy
so what have i been reading lately? you’re about to find out. here’s several articles i’ve found particularly interesting.sponsored conversationsfull disclosure: sponsored conversations raise concern, prompt standardshow to make sponsored conversations workforrester research: why you should pay bloggers to talk about your brand“sponsored convers... (311 天前)
Your PR Guy
when i was a journalist, about once a week i’d receive a media kit in the mail. i’d even have sources invite me to lunch, or offer to buy me a martini. what’s wrong with that? as a budding journalist, my editor told me that accepting those things could compromise my objectivity. and maybe so. admittedly, i took a few of those lunches and accepted a ma... (311 天前)
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