简介：jupiter research helps companies develop, extend and integrate business strategies across online and emerging channels.

原站：http://www.jupiterresearch.com/

“JupiterResearch.com”的内容更新

累计：464 篇（自 2007-09-04 起）

更新：约2篇/周，最后更新1148 天前

JupiterResearch.com

Ad Networks for Media Properties: Overcoming Commodi

Advertising networks are an important tool for online media properties that need to get the most value out of their unsold inventories. However, the increasing size, power, and capabilities of advertising networks threaten to commoditize media properties and undermine their relationships with their best customers.... (313 天前)

http://inezha.com/w/eo7v3vw3

JupiterResearch.com

US Online Specialists Executive Survey, 2008: Benchm

Increasing constraints on traditional sales forces are pressuring pharma marketers to find the most efficient and effective forms of reaching online specialists through digital media.... (313 天前)

http://inezha.com/w/rnl3wvwi

JupiterResearch.com

Online Life Insurance Researchers: Young, Wealthy, a

Of the three million Americans who have researched life insurance during the past year, more than one in three used the Internet to do so, making it the second most popular research channel after researching in person. But researching on the Web often doesn't translate into a policy application through any channel. This analysis by Forrester Research exa... (313 天前)

http://inezha.com/w/nvioauwb

JupiterResearch.com

Financial eBusiness Executives and the Recession: Ta

The sharp worsening of the financial crisis in the past few months and the recession in most Western markets mean that eBusiness executives need to rethink their priorities?and fast. This analysis by Forrester Research examines the recession's impact on eBusiness priorities and delivers 10 tactics for eBusiness executives in today's environment.... (313 天前)

http://inezha.com/w/957yduwz

JupiterResearch.com

Defending the Magazine: Outflanking Online Competiti

Blogging continues to grow in scope and influence, and more advertisers are including blogs in their media plans. Blogs and online reviews are increasingly competing with magazine publishers, especially those in vertical segments.... (313 天前)

http://inezha.com/w/bwlzcuwx

JupiterResearch.com

US Paid Content Forecast, 2008 to 2013

In an uncertain economic environment for online advertising, many online media companies are evolving, rather than abandoning, paid content to fit within ad-supported models.... (313 天前)

http://inezha.com/w/tpimmuw1

JupiterResearch.com

European Home Broadband Forecast, 2008 to 2013: Crea

The economic downturn, mobile broadband, and next-generation broadband business models all threaten to upset ISPs' market assumptions. ISPs must re-evaluate existing strategy now.... (313 天前)

http://inezha.com/w/xrq63uwk

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