原站：http://ana.blogs.com/liodice/

指数：

“ANA Marketing Musings”的内容更新

累计：61 篇（自 2007-11-22 起）

更新：约1篇/月，最后更新567 天前

ANA Marketing Musings

The Emerging Media World

one hundred years ago all we had to talk about was print media and the roi on print media, now we have new tools in the digital and social media world. today i will go into detail about digital and social media including how we use these tools to build brands.... (311 天前)

http://inezha.com/w/2umscy8

ANA Marketing Musings

Sponsorship and Event Marketing

sponsorship and event marketing is a great way to engage consumers that have a significant viral impact. today i will be going into more detail about why companies are spending more time on sponsorship and event marketing.... (311 天前)

http://inezha.com/w/85wamy1

ANA Marketing Musings

Measurement Across the Board

a few years ago marketers were pushed more aggressively to provide measurements to better understand the relative outcome of marketing investments. today i will be talking about measurement across the marketing industry as a whole.... (311 天前)

http://inezha.com/w/owdg3yj

ANA Marketing Musings

Food Advertising & Marketing to Children

food advertising to children has been subject to a lot of conversations over the past few years. a few years ago the marketing community created the food and beverage initiative. however, recently the government has released a few disturbing new communications regarding marketing to children. today i will be talking about food advertising to children.... (311 天前)

http://inezha.com/w/jpmrwyn

ANA Marketing Musings

Privacy and Self Regulation

recently a draft of legislation was created to address privacy situations both in the online and offline communities. most legislation can do quite a bit of damage to business in internet advertising. today i will be talking about privacy and self regulation. ... (311 天前)

http://inezha.com/w/hi88gla

ANA Marketing Musings

Socially Responsible via Ad Council

marketers must be socially responsible. we have to keep the benefits and wellbeing of society at the forefront as we pursue our advertising and marketing objectives. today i will be talking about social responsibility and the ad council. ... (311 天前)

http://inezha.com/w/gahwelq

ANA Marketing Musings

The Marketing Supply Chain & Ad-ID

today i will be talking about the need to make the marketing supply chain more productive and more cost efficient. the use and deployment of ad-id provides the basis for substantial benefits for the entire ecosystem.... (311 天前)

http://inezha.com/w/utz5ql4

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