简介：Marketing, Lifestyle, Fashion, Gadgets and Product Innovations from the world's most interesting consumer market.

原站：http://www.japantrends.com

指数：

“Trends in Japan - Marketing and Innovation from Toky”的内容更新

累计：450 篇（自 2009-10-09 起）

更新：约4篇/周，最后更新93 天前

Trends in Japan - Marketing and Innovation from Tokyo

Robotic Bear Helps Quieten Snorers

this week saw the 19th international robot exhibition (irex) held at tokyo big sight displaying the world’s most advanced, innovative and sometimes plain bizarre robots. over 270 different companies and organizations joined this year’s theme of “robot technology, making a future with robot”. amongst the technologies on show were singing robots, climb... (93 天前)

http://inezha.com/w/dvbgaxwj

Trends in Japan - Marketing and Innovation from Tokyo

Uncovering The Real “Cool Japan”- Part 2

the following is an excerpt from cscout’s global blog the trendpool.as outlined in part one of this series japan is currently in need of a helping had when it comes to repairing the tarnished image of brand japan in the west. last week we looked at going beyond the tired images of manga, anime and kooky japan and looking instead at the “outstanding de... (94 天前)

http://inezha.com/w/i5yrdxwn

Trends in Japan - Marketing and Innovation from Tokyo

Awesome Creative Ad Questions Japan’s Values

“what does ”abundance” mean to you? is in it terms of materials? or is it bigger?… like a collective imagination pushing an agenda for the greater good of society.” not your average catch lines for a new product aimed at the mass market, however motorola’s newest marketing move in japan, for their new smartphone photon, is far from your average com... (94 天前)

http://inezha.com/w/vxrpqxwi

Trends in Japan - Marketing and Innovation from Tokyo

Nissan Aims for Zero Emission Headquarters

nissan have been hard at work recently in promoting their environmentally friendly qualities and what they see as the future of mobility. their nissan leaf electric vehicle scooped the 2011 world car of the year award and currently ranks as the most efficient epa certified vehicle in the u.s. for all fuels ever. not happy with just their environmentally ... (94 天前)

http://inezha.com/w/m8bw9xwf

Trends in Japan - Marketing and Innovation from Tokyo

Japanese-Mexican Snack Embraces its Spicy Roots

japanese snack company koikeya has long produced the best-selling spicy snack karamucho, whose name is a mix of the japanese word “kalai” (spicy) and the spanish word “mucho” (very). given the mexican origin, and similar phonetic sounds in both spanish and japanese, karamucho has created a great commercial shot in mexico with a mariachi band. listen... (94 天前)

http://inezha.com/w/7rl5oxwz

Trends in Japan - Marketing and Innovation from Tokyo

Japan Mobile Marketing Round-Up Part 8

mixi launches counter-offensivein the last round-up we brought you some immediate data from survey research on japanese corporate use of social media, rapidly on the increase in japan. some of it takes a highly japanese form (virtually hosted j-pop concerts) and some of it is via imported platforms finally starting to see growth (facebook).mixi has lon... (94 天前)

http://inezha.com/w/sgiuxxww

Trends in Japan - Marketing and Innovation from Tokyo

Girl’s Handbags Exposed in Smartphone Campaign

you can tell a lot about a lady from the contents of her handbag, or so japanese mobile provider ntt docomo think. they have teamed up with fashion and lifestyle magazine “tokyo graffiti” for a new campaign, “handbag interview“, emptying out the private contents of girls handbags for all to see and judge.visitors to the campaigns website can view t... (122 天前)

http://inezha.com/w/wa7ngww1

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