原站：http://www.web-strategist.com/blog

“Web Strategy by Jeremiah Owyang | Social Media, Web ”的内容更新

累计：1821 篇（自 2007-04-02 起）

更新：约1篇/天，最后更新2 天前

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

List of Corporate Social Strategist 2012 (Buyer/Bran

it’s time for the annual publication of the list of corporate social strategists at companies with over 1000 employees (enterprise class) that are spearheading, leading, and carving out social business at today’s modern corporation. the corporate social strategist definedis the business decision maker for social media programs – who provides leaders... (2 天前)

http://inezha.com/w/r2ozbm3b

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Altimeter Webinar Recording: State of Social Media

this week, altimeter (myself and andrew jones, researcher) hosted a webinar stemming from the the recent report on social media proliferation, which you can download the full report on this blog post. in the embedded slides and video below, you’ll be able to get additional insights on how we perceive how this market will change in the coming years:we’... (4 天前)

http://inezha.com/w/n1gmjm3z

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Hey Retailers! Refine That Mobile Marketing Strategy

this latest altimeter report, by my colleague industry analyst chris silva, focuses on how companies must develop a mobile marketing strategy. it sources research from 26 ecosystem contributors including brands, agencies, and technology providers. to learn more about this report, please register for the webinar in which chris will provide deeper knowledg... (5 天前)

http://inezha.com/w/9dq6ym3x

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

Five Trends: How Brands Integrated Social, Mobile, a

by altimeter’s jeremiah owyang, brian solis, and zak kirchnerfindings: five trends indicate cross channel integration a mainstay. super bowl ads, while only representing the nation’s largest consumer facing ads represent a bellwether for advertising trends for the remainder of the year, so marketers know to pay attention. to best understand these tren... (7 天前)

http://inezha.com/w/bfokum32

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

P&G Layoffs Signal Focus on Digital Industry

last week was a tremendous change, giant marketer p&g announces 1600 layoffs as they reduce jobs in various roles, and instead shifting budget to digital marketing. the ceo, when pressed, indicates a strong focus on digital marketing, citing:“in the digital space, with things like facebook and google and others, we find that return on investment of the... (9 天前)

http://inezha.com/w/t7g0rz3j

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

People on the Move in the Social Business Industry,

more jobs are coming in on the web strategy job board, see right nav, or see the full listing. in particular, aaa is hiring quite a few community managers, hear from their social strategist, kim who’s listed below as getting promoted at the firm. both the submissions on this job announcement board, as well as?available social media positions at corpora... (12 天前)

http://inezha.com/w/xqqq2z33

Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

A Worldwide Salute to Community Managers

it’s the third annual community manager appreciation day (every fourth monday of jan) and i’d like to salute the folks working on the front lines at companies big and small leading the charge.these folks are critical in the change as companies have moved from the static website to the dynamic human focused social business we’re seeing across every ag... (20 天前)

http://inezha.com/w/y0obbz3i

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