原站：http://www.johnwinsor.com/my_weblog/

标签：john

“John Winsor”的内容更新

累计：181 篇（自 2007-11-01 起）

更新：约3篇/月，最后更新32 天前

John Winsor

Will Madison Avenue Become the La Brea Tar Pits of t

the news that ladies' home journal was turning to crowdsourcing as a way forward was a bit of a shock to me. the first company i started, sports and fitness publishing, was a magazine company. you could say that i have ink in my blood. my dad, grandfather and great grandfather were all newspaper publishers. almost every summer job i had in high school ... (32 天前)

http://inezha.com/w/v1zl9tt

John Winsor

Selective Memory

charlie, one of my ten year old sons, got a homework assignment last night. he was to use a dictionary to find the guide words for dfferent words. i had forgotten what guide words are. if you're like me, they are the words at the top of the page in a dictionary that guide the search for the word you're looking for. guide words are an artifact of the anal... (37 天前)

http://inezha.com/w/md84otq

John Winsor

Nine People Who Influenced Me in 2011

reflecting back on 2011 what sticks out are some of the profoundly smart people in the ad industry i had a chance to connect with last year. through multiple conversations with each person on the list my thinking shifted and i was inspired. the ad industry is in the midst of profound change. lot’s of folks have taken the “protect the flanks” approach... (38 天前)

http://inezha.com/w/7fhzxtl

John Winsor

Mr. Horton, We’re Leaning in to Help American Airli

mr. horton, when we read the news of american airlines filing for chapter 11, we were inspired by the “take the bull by the horns” attitude. because we didn’t see it as a move of weakness. but rather, a move of courage. the world has changed not only for the airline industry, but also for every other industry and company out there. a combination of e... (70 天前)

http://inezha.com/w/s7z9gsr

John Winsor

Are you Talking the Talk or Building the Tech?

one of the most amazing and wonderful things in the last couple of years here at victors & spoils has been dynamic tension that’s been created between being an advertising agency and a tech start-up. that tension that’s been created by mashing up the two cultures has been profound for me. when we started we noticed that even the most tech-based agencie... (88 天前)

http://inezha.com/w/wq8jesd

John Winsor

Crowdsourcing is not an Industry

i just got back from the 2nd annual crowdconf. it was great to see how many new digital tools are being developed to abundance of the crowd. you could feel the momentum of a whole new way of working emerging from this collection of start-ups. it did feel a bit like this young group of companies was trying to develop into an industry. while there needs to... (88 天前)

http://inezha.com/w/l0hkqs9

John Winsor

Victors & Spoils Guide to Successful Collaboration (

note: koert bakker is our director of strategy here at victors & spoils. he's been doing some great thinking about the future of brands in our new collaborative world. this is part 2. enjoy the post and look for more great stuff from koert. last week i wrote about how brands can empower consumers with collaborative tools – from basic social media engag... (117 天前)

http://inezha.com/w/kjzc9su

订阅者 ( 1 )

相关订阅源